A Fractional Paid Media Team.
Without the Hire.
Not every brand needs a full-time media buyer, and most can't wait months to find a senior one. Stonepath & Partners works as your outsourced paid media team, owning strategy, execution, testing, and reporting across Google, Meta, LinkedIn, TikTok, and Pinterest, with senior operators doing the work.
Senior Talent.
Fractional Cost.
Hiring an experienced paid media lead is slow and expensive, and one person rarely covers every platform. A fractional team gives you senior strategy and hands-on execution across channels without the cost of building the function in-house.
Outsourced paid media team · Fractional media buyer · Senior-led strategy · Multi-platform execution · No recruiting or ramp-up time
Who It's
Built For.
Brands without an in-house media buyer. Marketing leaders who need a channel expert alongside them. Teams whose freelancer or agency relationship hasn't kept up with their growth.
Founder-led brands · Lean marketing teams · Brands scaling past one channel · Teams replacing an agency or freelancer · Companies between hires
What the Team
Owns.
We plug into your business the way an internal team would. We join your planning, work from your goals, and keep you close to the numbers.
Media planning · Budget allocation · Campaign builds · Ongoing optimization · Creative testing · Landing page recommendations · Tracking and GA4 · Reporting and insights
How We
Work With You.
We start by understanding the business, your existing campaigns, historical performance, and measurement. Then we build the strategy, launch with clear objectives and reporting in place, and keep testing and optimizing as we scale what works.
Understand · Build · Launch · Test & Optimize · Scale
Sometimes You Need
a Second Set of Eyes.
Not sure where to start? A paid media audit is often the fastest way to see what's working, what's wasting budget, and what a fractional team would focus on first.
ABOUT OUR AUDITS →